car ad only in Canada

I've always wondered how people in California actually think of us here in Canada, especially during our winter months.

Here's an ad they just won't see from a local newspaper in my area.

It just doesn't seem right. Couldn't they have hired someone to brush off the cars? Couldn't they have just waited for a better day? Couldn't they just have used a "stock" shot?

Unlike California these cars come without bullet holes!